shape tape™ radiant concealer

what it is

A medium buildable hydrating concealer with a natural radiant finish that brightens + smooths appearance while still letting your real skin shine through.

why we love it

Get golden hour in a bottle from the #1 concealer brand*. shape tape™ radiant concealer delivers featherlight, medium buildable coverage with a fresh, radiant finish—making it especially great for all skin types & anyone who loves a no-makeup makeup look. The waterproof formula delivers a crease-proof finish while helping cover dark circles + redness without looking cakey. The photoluminescent complex helps neutralize look of dark circles & brighten look of tired-looking undereyes, while a triple hyaluronic acid blend delivers hydration. Seaberry, prickly pear + ginseng help hydrate, plump + smooth the look of skin for a healthy-looking glow. Vegan, cruelty-free + dermatologist tested. Looking for on-the-go? Shop travel-size.

tartelette™ tested

• 24-hour hydration
• 12-hour creaseproof + all day longwear
• waterproof
• 100% said undereyes look smoother**
• 100% said it reduced the appearance of my dark circles**
• 100% said it covered redness**
• 97% said undereyes look brighter**
• 97% said it doesn’t look cakey on my skin**
• 97% said it gave a healthy-looking glow**

skinvigorating™ ingredients

• seaberry seed oil: hydrates, refreshes & soothes
• seaberry fruit oil: hydrates, plumps & smooths
• prickly pear: intensely moisturizes
• ginseng: helps soothe & smooth skin tone
• hyaluronic acid: delivers moisture for firmer, more supple-looking skin

always formulated without: parabens • mineral oil • phthalates • triclosan • gluten & more

*Source: Circana, LLC, U.S. Prestige Beauty Total Measured Market, Makeup Concealer by Brand, Dollar & Unit Sales, January-December 2025
**based on a consumer panel study of 32 subjects