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Daisy Eau So Fresh Perfume

$103.95
$125 -17%
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2.5 oz.

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The original Daisy built its identity on innocence; this flanker takes that same idea and makes it lighter still. Green notes, raspberry, pear and grapefruit open Daisy Eau So Fresh sharp and fruity, brighter than the original's softer fruit. Violet, litchi, apple blossom, rose and jasmine fill the heart, floral and slightly sweet without much density. Musk, plum and Virginia cedar close out a soft, understated base. The retail name is Daisy Eau So Fresh Perfume; Marc Jacobs classifies this Daisy Eau So Fresh Eau de Toilette as fresh floral fruity, built for daytime and warm weather specifically. Litchi is the more unusual fruit note running through that heart, adding a delicate, slightly rosy sweetness distinct from the sharper raspberry and grapefruit up top, and it's what keeps the floral middle from feeling like a simple continuation of the citrus opening. It's less a reinvention of the original than an edit toward something even more casual, the kind of fragrance meant for a summer errand rather than a formal event, and it never pretends to be anything more ambitious than that, which is exactly why it has remained a reliable warm-weather seller more than a decade after its original release, still stocked reliably each spring at most major retailers.

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$104